IH Adverts

Just a couple of Advertisements that were sent to me. They are interesting to look at, and learn about the marketing strategy of International Harvester Company - and how one company was worldwide, and yet due to poor financial and forward management, failed.  Sad.

1949 Advertisement for International Harvester

1953 advertisement for IH trucks 

IH book

Here's what the front cover of my book looks like.   The book itself is about 200 pages, hardcover, and full color. There's at least one photo on every page - most pages have two photos. It retails for about $45USD. I think it's definitely a book that every red tractor person needs to have in their collection.